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Maximize the natural healing power of your skin. Listen to your skin. Find your true beauty. HABA is the acronym for “Health Aid Beauty Aid”, which means HABA assists your health and beauty. Since our establishment, it has been our company name and predominant concept.



Our Basic Theory

“Inside-out beauty” is our philosophy. We believe the right skin care and health care can make people lively, beautiful, and comfortable.

Powerful Admin

Non-additive Mindset

Ours is a non-additive mindset. We do not use skin-irritating additives or preservatives in our products.

Retina Ready

Natural Healing Power

Assisting the natural healing power of skin which we all possesses, by providing only the essentials the skin needs and never beyond 



We provide only highly-functional products with the latest technology and provide the right knowledge and advice to help people pursue true beauty.